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Key Informant Interviews: a critical component of an agency’s comprehensive strategic planning process. A recent story from the United Neighbors of Fitchburg (UNF).Who should they talk to? The most powerful- funders, elected officials , business leaders, head of agencies (both cooperating and competing agencies) and the most disenfranchised powerful – residents, clients, activists, etc. In other words, the full spectrum. It is a unique chance to have an excuse to go ask the whole community - what do you think about how we are doing? Sample: Key Informant Questions for Board Interviews
Who does the interviews? Not a consultant – but the director, the staff, and all the board members. What did we learn? The agency is very well thought of by the many in the community. There were areas where they could improve ie. some programs were seen as not especially well run- when those kinds of multiple nominations come in from outside the agency – it was time to get a close look at your programs. Many saw wonderful opportunities for UNF. They also saw wonderful opportunities for the growth of the role of the Latino immigrant community in the future of the city. The information received was incredibly useful – it was the starting point of the day long Board planning retreat. And it increased buy-in from the board – they went out into the community as Ambassadors of UNF and felt some pride in that role. It also increased buy in from the staff – who were involved in mainly doing focus groups with community residents and groups of program participants (youth, etc.). The UNF’s new vision is to enhance the future of Fitchburg by promoting, and developing the Latino and immigrant populations as cultural, and economic strengths, and future leaders of Fitchburg. Subscribe to Collaborative Solutions: |
spring 2016 Issue
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